Etihad Aviation Group appoints Gavin Halliday as Managing Director, Hala Group
Etihad Aviation Group (EAG) today announced the appointment of Gavin Halliday as Managing Director of Hala Group, its destination management and global loyalty unit.
At Hala, Mr. Halliday will lead EAG’s new global loyalty company which brings together Etihad Guest with the loyalty programmes of other EAG partner airlines. He will also have responsibility for EAG’s destination and conference management organisations, which are critical elements of the company’s plans to grow leisure and business travel to Abu Dhabi and the UAE.
Mr. Halliday brings to his new role more than 30 years of experience at British Airways and other IAG business units. For the last three years, he has been Chief Executive Officer of Avios, IAG’s global loyalty programme. Previously, he held senior commercial positions at IAG, Iberia, British Midland and British Airways.
H.E. Mohamed Mubarak Fadhel Al Mazrouei, Chairman of the Board of the Etihad Aviation Group, said: “Hala is a critical element of Etihad’s strategy to leverage the combined reach and value of our airline partners. It also is an important platform for realising the full potential of Abu Dhabi and the UAE as a preferred destination for business and leisure travel. Gavin is an innovator and leader in the industry – we are excited to have him join EAG’s leadership team.
“We are particularly excited at the experience that Gavin will bring to our global loyalty marketing programme, for which we have big plans.”